Kindle Fire 2 Release Date in July/August

 Not too long ago we told how Amazon was clearing inventory to make way for the new kindle. Reputable sites such as CNet and DigitTimes have confirmed our sources claims! The Kindle Fire 2 Release Date is certain going to be set for late July or early August. Amazon can easily release their second generation Kindle Fire four months before the anniversary of their first golden child. It is a bit strange to think that the release date is so close, yet there is so little we actually know about the new Kindle Fire 2. We did tell you about the Kindle Fire 2 specs but even that is just a rumor.

 Today CNet quoted “a credible source” who is claiming that Amazon will be holding a launch event for the Kindle Fire 2 on July 31. Thus the Kindle Fire 2 release date is probably in August, since I doubt anyone is going to buy it at the launch event. This information matches up with DigiTimes as well as our own. And the story we reported yesterday about Amazon clearing stock by lowering the Kindle Fire's price by $50 seems to also be correct and preparations are under way!

Amazon Clearing Stock and Preparing for the Kindle Fire 2 (Release Date Near!)

 It seems the day has finally come for Amazon to clear its stock and make room for the Kindle Fire 2. While some of the last report were not so optimistic when it comes to the Kindle Fire 2 release date, we are now more convinced it will be anywhere near August to October, and not around Christmas like it was speculated in the past. Let us see what the latest news on the wire are, shall we?

 The Kindle Fire 2 is rumored to start shipping for the USA in August and Amazon should be dropping the price on the Kindle Fire by $50 to clear its inventory and make way for the new tablet. Thus, Amazon is planning to take the first kindle and dominate the lower-end, entry level market share, while the Kindle Fire 2 will dominate the higher-end users. Amazon decided to be more proactive and speed up the process of getting the new kindle on the marker since their competitors - Samsung and Apple, have some dirty tricks of their own. As you know the Galaxy Tab is one of the dominant tablets on the market, while Apple has announced the iPad Mini to try and get into the lower-end. But we already talked about this in the article right? So what's changed since then?

Europeans Might be Getting the new Kindle Fire 2?

Amazon is increasing their efforts in Europe and not to long ago the official Amazon Appstore was launched there. The headquarters in London are going to get renovated and expanded and the rumor is that Amazon is planning to become very active on the European market and offer their tablets there. While shipping costs may make the tablets a bit more expensive, countries such as the UK, Germany, Sweden, Netherlands, France etc. shouldn't have a problem since their citizens have a high paycheck and good standards.

Factories will soon start shipping the Kindle Fire 2

 Analyst experts speculate that the future price drop of the first Kindle Fire could be followed by great offers in the Appstore in order to draw people to buy more and more from Amazon. Even though some of the price will look silly, you know how it works and Amazon does too and the end of the day they will be making a lot of profit.

Quanta Computers Announced August as the Release Date

 

 This story is yet to be instigated and is something we will talk about a bit more in the future. Right now it sounds very legitimate. While Catcher Technology is responsible for some of the parts, Quanta is doing the assembly of the Kindle Fire 2, as it has done with the previous generation. The CEO didn't say anything about the specs or the sizes of the models but has notated that manufacturing should start in July and be finished somewhere near August so it can be shipped to the USA in the rime for the release. That's some great news!

 What do you think?

Amazon Kindle Fire Price to drop and make way for the new Kindle Fire 2?

 We talked about the Kindle Fire 2 news and latest leaks quite a bit on the blog yet the release date remains elusive. Just when I thought the news about the Christmas Release date of the Kindle Fire 2 were reliable, Amazon leaked out some new rumors. The news from the upstream supply chain are that the existing 7-inch Kindle Fire will drop to $149 (American dollars) in Q3 this year in order for the new Kindle Fire 2 to take its place. Well, that is perhaps a place where a lot of blogs have made the mistake, as nobody mentioned the Kindle Fire 2 specifically. It could just as well be something like the Kindle Ice or any of the other rumored 7-inch kindles.

 In any case, the goal is to expand its market share, right? DigiTimes mentioned certain 'covert' sources who have inside information that Amazon has a high chance of using a similar product strategy to Apple. The idea is to get the community hype about the latest product, while dropping prices of the older ones for those who can't afford to get the latest ones. That's not a bad idea, and certainly a lot of brands are using. It is no wonder we have the so called Apple fan-boys and the 'well educated' Samsung (Galaxy S3) fan-boys. Not that we are promoting any of the two brands or insulting their fans of course, this is just an Internet meme!

 Either way, the source says to expect the following moves by Amazon:

1. Release a brand new device with a screen resolution of 1280 by 800 and a price of US$199, in the third quarter. The targeted group is the higher-end segment and advanced users.
2. Release a 7-inch model similar to the Kindle Fire with a screen resolution of 1024 by 600 and a price of $149. The branded name should be held to increase the buyer's confidence in the product. The targeted groups here is the entry-level segment.
3. Hold special promotions, do a good advertising campaign.
4. Get a lot of people to spend money for the purchases in the store!
5. ???
6. Profit!

 Okay, so these weren't the exact words the source used, but steps one and two are what they have been quotes saying. Steps 3, 4, 5 and 6 are just a poor attempt at humor and using the famous Internet meme, surely somebody found it amusing...right?